Online publishing platform Medium has added former San Francisco 49ers quarterback and civil rights advocate, Colin Kaepernick to its board of directors, the company has announced.
Medium also said it now has a partnership with Kaepernick to develop projects focused on race and civil rights in America under the Kaepernick Publishing imprint.
A lot businesses in the US are currently examining their role in perpetuating racial disparity in America, especially around the lack of representation of black and brown people at management level. The accounting comes as protests in cities across the country shine a spotlight on police brutality and the political and economic disenfranchisement of the nation’s Black communities.
Medium’s chief executive, Ev Williams, said the deal with Kaepernick is the culmination of a long-running discussion between the company and the athlete/activist.
“We’ve been in talks with Colin for some time, and we are honored to be electing him to join our board,” said Williams, in a statement. “Colin’s voice and actions have led the discussion on racial justice, and the world is finally catching up to him.”
Kaepernick will be writing stories and working on features for Medium’s Level, which describes itself as a publication for the “interested man” and its new blog on anti-Black racism and civil rights, Momentum. The activist and former quarterback will also interview leaders, activists and athletes for the Medium platform.
“I am excited for Kaepernick Publishing to partner with Medium to continue to elevate Black voices in the news and publishing industry,” said Kaepernick, in a statement. “I also look forward to creating new opportunities and avenues for Black writers and creators with my new role as a Board member.”
Medium currently boasts 170 million monthly readers across its blogs and editorially driven publications, including ZORA and Level, which are aimed at women and men of color, according to the company. Medium also publishes GEN, focused on “politics, power, and culture”; the technology-focused masthead, OneZero; Elemental, a health-focused site; Forge, for self-help and advice; and Marker, which the company bills as a business-focused site.
Momentum is the latest addition to Medium’s suite of curated blogs and publications.